New Book, Marketing for Leaders, Bridges the Communication Gap

New Book, Marketing for Leaders, Bridges the Communication Gap

With increased advertising efforts and marketing in the digital space, it is more difficult than ever for a brand to break through. However, it’s not impossible. The key is delivering on promises. Seventy-one percent of consumers doubt that brands will follow through...
Meet Justin I. Paquette, Author of Operation Trojan War

Meet Justin I. Paquette, Author of Operation Trojan War

Achilles is dead. Helen has vanished. Zeus still reigns. How did it come to this? That’s the question Justin I. Paquette explores in his debut thriller, Operation Trojan War. Blending Greek mythology with modern espionage and told through the unique format of...